OGBA-101 Sample Questions Answers

The segments labeled A, D and I in the Business Model Canvas are Key Partners, Customer Relationships, and Revenue Streams respectively1. The Business Model Canvas is a tool that can be used to describe how an organization creates, delivers, and captures value for its stakeholders1. The Business Model Canvas consists of nine segments that cover four main areas: customers (segments B,C,D), offer (segment E), infrastructure (segments A,F,G), and financial viability (segments H,I)1. The segments are defined as follows:

• Key Partners (segment A): The network of suppliers and partners that make the business model work1. Key partners can provide resources, activities, or support that enable the organization to offer its value proposition1.
• Customer Relationships (segment D): The type of relationship that the organization establishes with its customer segments1. Customer relationships can be driven by customer acquisition, retention, or loyalty objectives1. Customer relationships can also influence the customer experience and satisfaction1.
• Revenue Streams (segment I): The sources of income that the organization generates from each customer segment1. Revenue streams can be derived from different pricing mechanisms, such as asset sale, subscription, fee, commission, or advertising1. Revenue streams can also reflect the value that customers are willing to pay for the organization’s offer1.

Heat mapping is an analysis technique used to provide a visual representation of data, often to show performance against a set of criteria. In the context of business capabilities, heat maps can be used to represent various dimensions such as maturity levels, investment priorities, risk levels, etc., on the same set of business capabilities. This allows different stakeholders to quickly grasp where attention is needed or how capabilities align with strategic priorities.

The example value stream shown, labeled "Acquire Retail Product," represents a decomposition into a sequence of stages that collectively create value. Each stage, such as "Advertise Channels," "Display Products," "Enable Selection," "Process Payment," and "Deliver Product(s)," is a step in the overall process that contributes to the final outcome, which in this case is the acquisition of a retail product by the customer. Value streams are utilized in business architecture to model the flow of value through an organization from the initial customer demand to the final delivery of the product or service.

The diagram shows the Enterprise Continuum, which is a view of the Architecture Repository that provides methods for classifying architecture and solution artifacts as they evolve from generic Foundation Architectures to Organization-Specific Architectures4. The Enterprise Continuum comprises two complementary concepts: the Architecture Continuum and the Solutions Continuum. The Architecture Continuum shows the relationships among foundationalframeworks, common system architectures, industry architectures, and enterprise architectures4. The Solutions Continuum shows the relationships among foundational solutions, common system solutions, industry solutions, and enterprise solutions4.

The development of Business Architecture Descriptions is always iterative because it involves constant refinement and validation of the architecture models and views based on stakeholder feedback and changing requirements. Therefore, any Architecture Description that was created in Phase A may need to be updated in Phase B as new information or insights emerge. Phase B does not require that all Architecture Descriptions be updated, only those that are relevant and necessary for the Business Architecture. Phase B is an ADM Architecture Development phase, but that does not explain why Architecture Descriptions need to be updated. A new value stream may or may not require updating existing Architecture Descriptions depending on its scope and impact.

In TOGAF's ADM, the development of architecture is an iterative process. During Phase A, initial business capability maps and value streams are created to establish the Architecture Vision. However, as stakeholders provide more detailed inputs and requirements are refined, it is necessary to update the Architecture Descriptions. This is an iterative process that continues into Phase B, Business Architecture, where these descriptions are further developed and refined.

According to the TOGAF Series Guide to Business Capabilities (Version 2), a business capability is defined as “a particular ability or capacity that a business may possess or exchange to achieve a specific purpose or outcome” 4. A business capability delineates what a business does without an explanation of how, why, or where the capability is used4. A business capability can be expressed as a verb phrase that indicates what function or service the capabilityprovides4. For example, some possible business capabilities are “Manage Customer Relationships”, “Deliver Products”, or “Perform Financial Analysis”.

A business model is a description of the rationale for how an organization creates, delivers, and captures value4. Value is defined as the worth or importance of something to someone6. A business model explains what value proposition the organization offers to its customers, what revenue streams it generates from delivering the value proposition, what cost structure it incurs to create and deliver the value proposition, what key resources and activities are needed to create and deliver the value proposition, and what key partnerships are leveraged to support the value creation and delivery process4.

The step during development of a business scenario that ensures that each iteration is managed as a mini-project is the Planning Step3. The Planning Step is a preparatory step that defines how to approach each iteration of developing a business scenario3. The Planning Step involves setting up a project team with clear roles and responsibilities, defining a project plan with milestones and deliverables, identifying stakeholders and their concerns, establishing communication channels and feedback mechanisms, and securing resources and budget3. The Planning Step can help to ensure that each iteration is managed as a mini-project with clear objectives, scope, schedule, quality criteria, risks, and issues.

 The process used to decompose a set of business capabilities to communicate more detail is leveling6. Leveling is a technique that can be used to break down a business capability into sub-capabilities at lower levels of granularity6. Leveling can help to provide more clarity and specificity about what a business capability entails and how it supports the business goals and objectives6. Leveling can also help to identify dependencies, gaps, overlaps, or redundancies among business capabilities6.

An information map is essentially a collection of information concepts along with their relationships. It's a visual representation that shows how various types of information are related and used throughout the organization. This can include data entities, their attributes, and the flow of data between different business processes or systems. Information mapping helps in understanding the structure of an organization's data and is a key part of the information system architecture within TOGAF's content framework.

The ADM Phases that match the purpose descriptions provided are: Phase C for the development of Information Systems Architectures to support the agreed Architecture Vision, Phase F for addressing the move from the Baseline to the Target Architectures by finalizing a detailed Implementation and Migration Plan, Phase G for providing architectural oversight of the implementation, and Phase D for describing the development of the Technology Architecture to support the agreed Architecture Vision.

The diagram of an architecture development cycle shows three phases of the TOGAF ADM. The correct phase names corresponding to the labels 1, 2 and 3 are Requirements Management, Implementation Governance, and Preliminary respectively3. These phases are described as follows:

• Requirements Management (label 1): This phase provides a process for managing architecture requirements throughout the ADM cycle3. It ensures that requirements are captured, stored, prioritized, and addressed by relevant ADM phases3. It also ensures that requirements are validated and updated as necessary3.
• Implementation Governance (label 2): This phase provides a process for ensuring that the implementation projects conform to the defined architecture3. It involves establishing an implementation governance model, defining architecture contracts and compliance reviews, and monitoring and supporting the implementation projects3.
• Preliminary (label 3): This phase provides a process for preparing and planning the architecture project3. It involves defining the scope and vision of the project, customizing the ADM process and content framework, defining principles and governance structures, and evaluating the enterprise architecture maturity and readiness3.

In the context of TOGAF's business scenarios, business capabilities and value streams are typically modeled during the phase of identifying and documenting the desired outcomes. This is because desired outcomes are directly related to what the business intends to achieve, and therefore, it makes sense to model the capabilities (what the business can do) and the value streams (the series of steps the business undertakes to create value) at this stage. This helps in understanding the required changes or enhancements to business capabilities and processes to achieve those outcomes.

A business capability is a conceptual representation that reflects the core abilities or capacities of a business. It is defined as an intrinsic ability that an organization possesses or can develop to consistently deliver a specific outcome or set of outcomes. Business capabilities abstract away from the organizational structure, processes, and technology to focus on the 'what' the business can do, rather than the 'how' it does it. This concept is fundamental in business architecture as it helps in aligning strategic objectives with operational efficiency.

The TOGAF standard covers the development of four architecture domains: Business, Data, Technology, and Application. The Application Architecture domain defines the applications required to process the data and support the business functions.

The TOGAF standard describes the development of four architecture domains, which are considered its pillars. These are Business, Data, Technology, and Application. The Application Architecture domain provides a blueprint for the individual application systems to be deployed, their interactions, and their relationships to the core business processes of the organization.