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E3 Sample Questions Answers

Questions 4

Company GGG wants to gain competitive advantage and has decided to use data mining.

 

Which of the following would NOT result from data mining?

Options:

A.

Classification

B.

Description

C.

Forecasting

D.

Sequences

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Questions 5

The Financial Director (FD) of your company has heard it said that 80% of profits come from 20% of customers. The FD has accused the sales team of wasting time on serving customers who are not valuable to the business.

 The FD has instructed you to take a random sample of 100 customers and to calculate the total contribution the company earned from each customer in the past year. The FD intends to instruct the sales team to stop selling to the bottom 25% of these customers in order to improve profitability.

Which THREE of the following factors should the FD consider when he interprets your results?

Options:

A.

It will ignore many customer attributable costs that differ widely from customer to customer.

B.

This would not consider the future potential of the customer.

C.

This doesn't take into account the value of the customer in referring new customers to us.

D.

This would not consider the total contribution from the combination of products which the customer buys.

E.

It is ethically wrong to stop supplying unprofitable customers.

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Questions 6

'Big data' refers to datasets whose size is outside the ability of typical database software tools to capture, store, manage and analyze.

Which of the following statements is NOT a valid statement with regard to 'big data'?

Options:

A.

'Big data' will require the right infrastructure, incentives and safeguards to address public concerns.

B.

As technology advances overtime, the size of datasets that qualify as 'big data' will also increase.

C.

The definition of 'big data' can vary by sector, depending on the software tools and dataset sizes common to a particular industry.

D.

Sufficient analytical and managerial talent is available to exploit the opportunities associated with 'big data'.

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Questions 7

Lynch developed the performance pyramid to define the links between objectives and performance measures.  Which THREE of the following statements apply to the performance pyramid?

Options:

A.

The performance pyramid is designed to ensure that all activities support the Organization's vision.

B.

The left-hand side of the pyramid contains measures which have an external focus.

C.

The lowest level of the pyramid contains the day-to-day operational measures.

D.

The business operating systems level includes the market-related Critical Success Factors.

E.

The business unit level includes measures which relate to internal systems needed to meet customers' needs.

F.

The right-hand side of the pyramid contains measures which are predominantly non-financial.

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Questions 8

A Porter states that competitive advantage can be gained by following one of three generic strategies.

Place the appropriate generic strategy against each of the statements below.

Options:

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Questions 9

To lead change successfully, Kotter and Schlesinger recommends that an Organization should change its strategy according to the situation. Effective change leadership therefore involves determining the optimal speed of change.

 

Which of the following statements would justify proceeding slowly with a change initiative?

Options:

A.

Where resistance will be intense and extensive.

B.

Where resistance will be low and more localised.

C.

Where information and commitment from others is unnecessary.

D.

Where you have more Organizational power than those who may resist the change.

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Questions 10

Strategy is usually described as having three different levels: namely corporate strategy, business strategy and functional strategy. Which of the following are corporate strategies? Select ALL that apply.

Options:

A.

A company has decided to invest to increase its levels of service to its key customers.

B.

A company has decided to liquidate its assets and go out of business.

C.

A company has decided to diversify into a new industry

D.

A company has decided to implement pay equality for all its employees

E.

A company has decided to implement a price cut to increase its market share.

F.

A company has decided to implement a cloud based disaster-recovery strategy.

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Questions 11

A grocery store has analysed its recent sales and identified that customers who purchased fresh strawberries also purchased ice cream at the same time in 65% of transactions.

 

Which of the following best describes the results identified in the analysis carried out by the grocery store?

Options:

A.

Sequencing

B.

Association

C.

Clustering

D.

Classification

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Questions 12

FFF is considering developing a new website that will allow it to advertise and sell its high quality jewellery products online. The Board of FFF has identified that the cost of developing and managing a website would be relatively low. It is predicted that FFF will sell only a small percentage of its products through the website, as most customers like the personal experience of shopping in store.

 

However, research undertaken by the Marketing Director indicates that the website could be used very successfully by FFF for online marketing and customer communication. Therefore, the Marketing Director has suggested that FFF should develop an IT/ IS strategy to ensure a strategic focus for its website development. However, most of FFF's Board members, who are the main shareholders of the business, believe that developing an IT/IS strategy is unnecessary in order to develop and manage its website.

 

Which of the following arguments could be made by the Marketing Director to the Board of FFF to persuade it that an IT/ IS strategy would be appropriate in relation to the current website development?

Options:

A.

IT/ IS is expected by FFF's key stakeholders and should therefore have a strategic focus.

B.

IT/ IS forms the basis of FFF's competitive advantage and therefore requires a strategic focus.

C.

IT/ IS is fast moving and FFF can take advantage of new technologies as they become available, if managed strategically.

D.

IT/ IS is very expensive and without a strategic focus there is a risk of costly mistakes.

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Questions 13

QQQ is a family run business which manufactures and sells chocolate. QQQ employs 80 staff in its factory and shops. It operates 10 shops within a number of small towns in the northern region of Country P. In the last four years, demand for QQQ's products has decreased, as customers in its local region are increasingly shopping in large supermarkets and out of town facilities, which are more convenient and tend to offer cheaper priced goods. The recent economic recession has hit the region hard and many local people have moved away to find work in other regions of the country. The internet has also impacted upon its business, as many customers are now making purchases of chocolate via the internet.

The Managing Director (MD) of QQQ has recently retired and the Board took the decision to make an external appointment to replace him. The new MD believes that QQQ needs to invest in new technology within its factory. This would reduce staffing levels by 15% and would reduce wastage and costs, allowing QQQ to offer more competitively priced products. He also believes that QQQ must invest in its own website. However QQQ's staff are very unhappy with these proposals. Some of the family members of the Board are concerned that this change will destroy the family tradition and reputation of QQQ that has been built up over many years.

Select the correct descriptor for each of the forces for change below.

Options:

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Questions 14

Organizations require resources to undertake a strategy and these can include physical, human, financial and intangible resources. However, alone they will not ensure Organizational success. For that, resources must be combined together to create competences.

 

The competences which form the basis of competitive advantage are things that an Organization is able to do and are very difficult for competitors to copy.

 

Which of the following describes this?

Options:

A.

Threshold competences

B.

Strategic competences

C.

Core competences

D.

Basic competences

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Questions 15

BCD is a manufacturer of electronic components. Based on research of its external environment BCD has chosen 'Customer Satisfaction' as one of its Critical Success Factors. In order to operationalise this Critical Success Factor, BCD's management must associate and select a number of relevant Key Performance Indicators.

Which THREE of the following Key Performance Indicators would be suitable to use in respect of Customer Satisfaction? 

Options:

A.

Number of products returned by customers.

B.

The % of customers who recommend BCD's products.

C.

Improvement in product quality.

D.

Amount of money spent on advertising.

E.

Number of new customer accounts opened in the period.

F.

Number of employees leaving in the period.

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Questions 16

Mayo defined knowledge management as the management of the information, knowledge and experience available to an Organization. Which THREE of the following are steps in the development and implementation of a knowledge management strategy?

Options:

A.

Gaining top management support.

B.

Creating the technological infrastructure.

C.

Populating the databases.

D.

Appointing a change agent.

E.

Establishing a knowledge management budget.

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Questions 17

Organizations have a variety of stakeholders, each with differing interests and requirements. This can lead to stakeholder conflict. This can be further complicated when individuals are members of more than one stakeholder group and when members of one group do not share the same principal interest.

Company FF has decided that it needs to undertake a stakeholder analysis in order to manage its stakeholders more effectively.

Which of the following statements are valid when undertaking stakeholder analysis?

Select ALL that apply.

Options:

A.

Establishes stakeholder interests and claims on the Organization.

B.

The analysis enables priorities to be set to minimize power clashes.

C.

Considers how to prevent stakeholder trouble before it starts.

D.

Determines the degree of power that each group holds.

E.

The analysis only focuses on quantitative matters.

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Questions 18

ZZZ recently hired a new Chief Executive, Q, to lead it through a period of major change. Q immediately set up a change management team which consisted of several senior managers and directors from across the Organization. Together, they formulated an overall goal for change and then spent several weeks presenting the need for change to all of the staff  through a series of staff meetings. At these meetings Q involved staff and built their ideas into the final change strategy.

 

Q also set a series of interim goals to encourage ongoing performance throughout the change process. When the Organization reached these goals, she widely publicised these achievements to help motivate staff. 

However, after six months, ZZZ had failed to reach most of the interim goals that had been set. Most of the members of the change management team had not maintained a significant interest in the change process and many of the staff felt that there had been a lack of communication and reward following the initial few weeks of the change process.

Kotter suggested that there were eight steps required to successfully lead change.

Which TWO of the following of these eight steps did Q fail to achieve?

Options:

A.

Develop a change vision

B.

Empower broad based action

C.

Incorporate change into the culture

D.

Generate short term wins

E.

Never letting up

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Questions 19

JKL is a bank with a large number of personal customers. 

 

A member of staff has reported their loss of a portable electronic storage device to his line manager.

 

The portable electronic storage device contains customer account details, including secure information such as personal login details to access personal accounts. JKL has a clear policy that forbids staff from downloading customer data on to portable electronic storage devices. 

 

It would be difficult for a member of the public to access the information on the device.

 

Which of the following would you advise JKL to do?

Options:

A.

Notify all customers of the loss and advise them to monitor their accounts for unusual transactions.

B.

Wait for customers to query unusual transactions and refund any money they have lost.

C.

Let the staff member explain why they downloaded data before deciding on their dismissal.

D.

Retain the staff member and monitor them secretly to establish whether they are engaged in a fraud.

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Questions 20

As a recently qualified accountant, you have been given responsibility for delivering an ambitious project to centralise and computerise the accounts function within a geographically dispersed, medium-sized business. In addition, the reporting timetable requires the project to be delivered within a very short timescale with limited resources. You have decided to put together a team to deal with these proposed changes.

 

Which THREE of the following statements regarding effective Teams and Change are correct?

Options:

A.

Individuals must become more than they were when working alone and must develop new commitments and behaviours.

B.

Teams that cross departmental boundaries can develop new performance criteria.

C.

Teams that cross departmental boundaries can destroy shared values.

D.

Teams should continue after their purpose has been served.

E.

Teams play minor roles in institutional change.

F.

Teams enhance learning and address change directly through creating recommendations and new ideas.

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Questions 21

ZYX is a global hotel chain, employing over 10,000 staff worldwide. ZYX operates a Code of Conduct for all of its staff, which states “Our staff are the most important assets of our business operations. We expect the highest standards of ethical and professional conduct from all staff, who must display the principles of trust, respect, equality, integrity and fairness at all times.”

Which THREE of the following actions could ZYX take to positively influence its staff to work to the ethical and professional principles in its Code of Conduct? (Choose three.)

Options:

A.

Disciplinary actions, such as fines, for staff who do not display high ethical and professional standards.

B.

Publication on its website of ZYX's Code of Conduct and regular examples of staff displaying the highest standards of professional conduct.

C.

Induction and on-going staff training on ZYX's Code of Conduct and ethical and professional principles.

D.

Interview process for staff prior to employment, to assess their understanding of ethical and professional behavior.

E.

Set performance targets in diversity and equality for its hotel senior managers.

F.

Operate a system of reward incentives for staff who display high ethical and professional standards.

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Questions 22

You are the youngest member of the senior management team and have recently been invited to become a member of the company's Board.

 

You have been sent an outline agenda ahead of your Board induction meeting with the Company Secretary. The first item on the agenda is the role of the Board.

 

Which of the following statements is NOT the role of the Board?

Options:

A.

Establish the company's vision, mission and values.

B.

Relinquish responsibility for implementation of strategy to management. 

C.

Confirm the adequacy and alignment to strategy of internal control and risk management systems.

D.

Establish strategy with regard to the risk appetite of the Organization.

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Questions 23

PQR is a software design company. The Board of PQR has always openly encouraged partnerships with a wide range of designers and other Organizations in its industry, to continually develop and enhance the services it offers and to utilise the expertise and knowledge of a range of individuals and Organizations. PQR's staff have also been highly creative and innovative in the design services they provide.  PQR regularly analyses and keeps up to date with changes in the environment in which it operates. PQR operates a sophisticated website to promote its services and keep in touch with its service users.

 

Which TWO of the following attributes of a change adept Organization, as defined by Kanter, has PQR demonstrated?

Options:

A.

Environmental awareness

B.

Openness to collaborate

C.

Sophisticated systems

D.

Imagination to innovate

E.

Continual service development

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Questions 24

Which of the following did Johnson, Scholes and Whittington identify as success criteria for the evaluation of strategic options?

 

Select ALL that apply.

Options:

A.

Suitability

B.

Affordability

C.

Feasibility

D.

Acceptability

E.

Durability

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Questions 25

The Management Accountant in company PP has been asked by the Finance Director to produce a paper on "Game Theory" for the next Board meeting.

 

Which of the following is a valid statement?

Options:

A.

Game Theory treats strategy as an interaction between the Organization and its customers.

B.

Game Theory suggests that Organizations should not interact with the external environment.

C.

Game Theory studies the strategic interactions among rational players.

D.

The information culture would be a key consideration to study as part of the Game Theory.

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Questions 26

UUU is a long established international airline. Which of the following represent Threats to UUU's business?

 

Select ALL that apply.

Options:

A.

A sudden increase in international terrorism.

B.

A shortage of trained pilots in UUU.

C.

A substantial rise in the price of oil.

D.

A higher level of private car ownership.

E.

Greater popularity of long-haul holidays.

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Questions 27

Which of the following is NOT a common barrier to group-based collaboration within Organizations?

Options:

A.

Time

B.

Trust

C.

Territory

D.

Teams

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Questions 28

According to Porter's Five Forces model, which of the following would be evidence of high buyer power?

Options:

A.

There is a low probability of backward integration.

B.

Products are not standardized and buyers cannot easily switch to another product.

C.

Buyers are fragmented and act independently of each other.

D.

There is a concentration of buyers.

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Questions 29

AB is a global car manufacturer. Management has agreed to spend $20 million on researching a new type of engine that uses liquid hydrogen to power the car. It believes it is important for AB to take a first step in developing this radical and uncertain new technology.

 

The $20 million will finance the research only and the program will last two years. Providing the research is successful, after two years it would cost a further $40 million to develop a car to sell. This development would take a further three years. Management is concerned that the international car market may not be willing to buy hydrogen powered cars for at least six years from now.

Which of the following options would NOT be available to AB after two years?

Options:

A.

To invest a further $40 million in developing a car for sale.

B.

To ignore the research findings and not commercialise any innovations.

C.

To delay investment in building a hydrogen car until the market demand becomes clearer.

D.

To seek to recover the $20 million it has spent because the research has yielded no commercial benefit.

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Questions 30

CCC is a small business which manufactures and sells bicycles. Its most popular product is the standard road bike, brand named the 'Easy Rider'. CCC offers customers a limited degree of choice in terms of product specification for the Easy Rider bicycle. CCC manufactures and sells 1,000 Easy Rider bicycles each year. The average retail price of an Easy Rider bicycle is $500.

 

As a result of the recent rise in popularity of cycling in its home country, last year CCC launched a new bicycle, brand named the 'Pro Rider'. This bicycle is aimed at the more serious cyclists who take part in competitions and road races. CCC offers Pro Rider customers a wide choice of specifications and accessories and uses the highest quality of materials in its manufacturing process. A Pro Rider bicycle retails for an average price of $6,000. In its first year, CCC sold 150 Pro Rider bicycles.

 

CCC's business is generated mainly from word of mouth recommendations, repeat business and from customer visits to its small chain of shops. It aims to increase its market share for both brands within the next 5 years. Competition is high, with a number of large national bicycle manufacturers in the market. 

 

Which TWO of the following are critical success factors (CSF's) for CCC?

Options:

A.

Brand awareness

B.

Market share growth

C.

Repeat business levels

D.

Manufacturing excellence

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Questions 31

PQR is a charity which has an excellent reputation within its home country. PQR employs over 300 highly experienced staff and has 200 skilled volunteers. PQR's funding mainly comes from donations from the public but its public profile is low compared to larger, more publicized charities.

Due to a recent recession, public donations to PQR have fallen in the last five years, but demand for its services continues to grow.

The government of the country in which PQR operates is encouraging greater collaboration between charities and there have been several recent successful mergers within the charity sector. PQR has recently been approached by a high profile and well funded charity, DDD, with a merger proposal. DDD offers complementary services to those offered by PQR.

Which TWO of the following factors would most likely be considered as an ’opportunity’ for PQR? (Choose two.)

Options:

A.

Highly experienced staff

B.

Donations from the public

C.

Growing demand for its services

D.

The excellent reputation of DDD

E.

Merging with DDD

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Questions 32

As a qualified Management Accountant you have been asked by a non-financial manager to explain the CEO's recent comments, featured in the CEO's regular update to investors and analysts.

 

The CEO's update suggested the company, an established property development business, was about to pursue an exciting strategy. The strategy is to focus on conglomerate diversification, to be achieved through a number of pre-identified acquisitions, with the aim of significantly increasing shareholder value.

 

Which of the following statements is consistent with the concept of conglomerate diversification?

Options:

A.

A strategy involving business expansion within a company's present industry. For this company, an example would be the acquisition of another property development business.

B.

A structure involving a collection of unrelated businesses. For this company, acquisitions may include a variety of companies such as financial services and food retailing, all sharing operational relationships such as finance, sales and marketing.

C.

A portfolio of unrelated businesses such as financial services, food retailing and property development, all sharing identity and risk, including group logo, corporate uniforms and risk management systems.

D.

A portfolio of businesses involved in unrelated activities such as financial services, food retailing and property development, sharing nothing but a parent company.

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Questions 33

Johnson. Scholes and Whittington define strategy as the direction and scope of an organisation over the long term'. Which THREE of the following are advantages of deliberate long-term planning1? 0 A. The organisation has a competitive advantage over others in its industry that do not use long-term planning.

B. The organisation will comply with external reporting standards

C. Long-term planning will enable equal importance to be given to the different perspectives of the organisation's Balanced Scorecard.

D. The organisation's mission, objectives and targets are made explicit which will improve goal congruence.

E. Management will have to generate ideas using their experience and ability to innovate.

F. By undertaking detailed analysis management can identify key risks.

Options:

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Questions 34

Which TWO of the following are advantages to an organization of using non-financial performance measures, rather than financial performance measures? (Choose two.)

Options:

A.

They are less expensive to measure than financial performance measures.

B.

They present a wider view of organizational performance than financial performance measures.

C.

They are less subjective than financial performance measures.

D.

They are not distorted by inflation.

E.

They are easier to measure than financial performance measures.

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Questions 35

Which TWO of the following are economic factors?

Options:

A.

Change of government

B.

Interest rates

C.

Obsolescence

D.

Exchange rates

E.

Demographic change

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Questions 36

Porter's Generic Strategies are often applied within an Organization's value chain, in order to organise the value-adding activities to support the chosen strategy.

Place the Generic Strategy which best defines the strategic approach being taken against each of the activities listed below.

Options:

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Questions 37

DF Company is undertaking a strategic review of its activities and has asked you to explain how a Force Field analysis would assist in the review process.

Which of the following statements would be most appropriate?

Options:

A.

As part of DF's strategic review, identify forces facilitating the need for proposed change.

B.

Identify forces facing DF's activities that may create barriers and resistance to change.

C.

Provide a framework for identifying forces for and against the proposed changes within DF.

D.

Identify influential senior managers who will drive through changes in DF's strategic direction.

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Questions 38

LMN is a medium sized Organization which has faced a number of challenges due to the recent economic recession. In the last 3 years, its profits have fallen each year and it has made 10% of its staff redundant during the same period. LMN has a hierarchical structure with formal lines of communication. All of the key business decisions are made by a small senior management team, as the senior managers believe that they have the most experience to make these decisions.

 

LMN has recently hired an external change agent to review its activities and to make recommendations on what it must do to ensure its survival. Having spent several weeks talking to staff and observing the activities and management processes of LMN, the external change agent has made the following recommendations:

1. Reduce the management levels within LMN, as this is limiting its ability to respond effectively to customer demands.

 

2. Allow some of its staff to take part in the decision making process, as much experience and expertise is being overlooked when making key business decisions.

 

Which TWO of the following elements of the Cultural Web will be most affected by the change agent's recommendations?

Options:

A.

Organizational structure

B.

Symbols

C.

Routines and rituals

D.

Power structures

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Questions 39

SSS University wishes to introduce a new Car Park Management Strategy (CPMS). The aim of this strategy is to reduce the use of private cars and to encourage sustainable transport, such as cycling and public transport, by staff and students. SSS has decided to reduce the number of car parking spaces and introduce parking charges.

The Management Accountant has decided to use the Balanced Scorecard to help prepare a performance management system to assess the performance of the new CPMS.

Which of the following is an example of the Innovation and Learning perspective of a Balanced Scorecard for SSS?

Options:

A.

Easy access to car parking spaces.

B.

Number of days of training for car park attendants.

C.

Reduction in complaints from customers.

D.

Speed of processing the payment for parking charges.

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Questions 40

XYZ is a manufacturer of garden tools.  It has defined 'Excellence of Manufacture' as a Critical Success Factor. Which THREE of the following would be appropriate to use as Key Performance Indicators in respect of this Critical Success Factor?.

Options:

A.

% of raw materials input which is scrapped.

B.

Tonnage of raw materials usage.

C.

Raw materials identified as essential.

D.

Number of finished products rejected at final inspection.

E.

Average age of products.

F.

Amount of money budgeted for production process improvements.

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Questions 41

TTT is a partnership that designs a specialist type of construction project for clients. It does not build the construction projects itself. TTT has eight partners who are skilled architects. Each partner works independently on their own projects. The partners rarely meet except to agree how to share out TTT's very significant profits.

 The partners are disappointed that TTT is not growing as fast as it has in the past. Each partner is fully employed on their own projects and none has the time to recruit new architects to TTT. They are frustrated at the lack of leadership in TTT, although none of the partners are willing to take on a more senior role.

 

Which THREE of the following does TTT need to address?

Options:

A.

Manpower

B.

Management

C.

Make-up

D.

Money

E.

Materials

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Questions 42

Company RR operates in the finance sector. It is experiencing increasing delays in approving loan applications, due to customers not promptly returning their signed copy of the application forms back to RR.

 

RR is now wanting to introduce e-signatures which allow customers to sign the document on their computer and return it back to RR through the Internet. This change will help to simplify the process and ensure that customers obtain their loans quicker.

 

To achieve this change, RR has established a project and has appointed you as the Project Leader to lead the change.

 

Select the THREE valid statements in respect of leading change.

Options:

A.

Managing change is a process of facilitating internal and external conflict resolution.

B.

A Change Agent is an individual or group that helps to bring strategic change to an Organization.

C.

Transactional leaders focus on systems and controls and tend to seek improvement rather than change.

D.

A change leader using the Change Approach will focus on procedures, control measures and monitoring performance.

E.

An Affiliative leadership style is one where the change leader consistently asks the team for more.

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Questions 43

LLL is an international oil and gas exploration company. It is considering investing S300 million in developing new oil fields in Country D. For this it will need to obtain a license from the government of Country D.

These new oil fields will bring much wealth to Country D because a large proportion of the revenue from the production of oil will be paid to the government as part of the licensing agreement.

However, oil production in Country D will have some undesirable social effects, such as the threat of pollution, congestion to the roads and pressure on local amenities such as housing, electricity and clean water.

Which of the following approaches to stakeholder management should LLL NOT undertake in order to enter Country D?

Options:

A.

Issue free shares in a Joint Venture to develop oil fields to government ministers from Country D.

B.

Commit to improving the local amenities and roads as a part of the application for a license in Country D.

C.

Develop and circulate a promotional video showing the benefits enjoyed by other countries in which LLL operates.

D.

Undertake stakeholder mapping to identify the interests of the most powerful players in the decision to grant a license to LLL.

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Questions 44

An organisation which exists in a fast-changing industry with managers who dislike formal planning would be best suited to using which of the following strategy models?

Options:

A.

Rational model

B.

Logical incrementalism

C.

Freewheeling opportunism

D.

Emergent approach

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Questions 45

GGG is a successful airline and has a proven record in successfully exploiting the resources it obtains Which of the following might create an additional Core Competence for GGG?

Options:

A.

Unique rights to operate from the most popular airport serving a capital city.

B.

The airline operations that operate below the level of middle management.

C.

Sufficient aircraft to operate a good timetable.

D.

A market with more passengers than the existing airlines can satisfy.

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Questions 46

YZ is a family-run business which manufactures and sells confectionery, employing almost 100 staff. It operates 10 shops in small towns in the north of country P. Sales of YZ's products have decreased over the last 4 years due to competition from large supermarkets, internet shopping and a general economic downturn, which has hit the north of country P especially hard.

YZ's managing director has recently retired and the board decided to fill the vacancy with an external appointment. The new managing director plans to invest in new manufacturing technology, which would cut staffing levels by 15% and reduce wastage, allowing YZ to lower its prices. YZ's staff are very unhappy about these proposals, feeling that they will destroy YZ's family tradition and reputation that has developed over many years.

Select the correct descriptor for each of the forces for change below:

Options:

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Questions 47

Company V has obtained planning permission to build 20 wind turbines in town W. This will be a highly profitable project and help the Government in Country H meet targets for renewable energy. However, local residents and wildlife groups are extremely unhappy and have objected to the plans and threatened to cause disruption at the site of the proposed wind turbines once building work commences

Which THREE of the following activities should Company V use, according to Cyert and March, to resolve these conflicting stakeholder objectives?

Options:

A.

Continue to build the wind turbines despite attempts to overcome the objections of the locals and the wildlife groups

B.

Negotiate with the wildlife groups to ensure their key concerns are understood, and implement an action plan to address concerns where appropriate

C.

Make a donation of $10,000 to town W as a contribution towards the construction of a new town hall.

D.

Offer staff a bonus when the project is successfully completed

E.

Negotiate a 5% reduction in the price of the blade manufacture.

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Questions 48

CIMA has conducted research into the implications of sustainability for business.  CIMA's report contained a number of key conclusions. Which of the following statements was NOT a conclusion in CIMA's report? 

Options:

A.

Strong ethical principles can add great value to a brand.

B.

Reporting on sustainability needs to provide hard evidence of the positive impact on society.

C.

Management Accountants have a responsibility to promote an ethics-based culture.

D.

The ethical tone within a business must come from the bottom.

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Questions 49

DD is a medium size company and has decided to appoint a data mining company to collate information from a wide variety of sources and analyse the data into more meaningful information.

 

The Board of DD believes that by using a data mining company to undertake this work, it will add value to its business and help it to remain competitive. 

 

Which of the following statements does NOT apply to data mining?

Options:

A.

Data mining involves looking for new patterns and relationships in the underlying data.

B.

Data mining can guide decision-making and predict future behaviour.

C.

Data mining uses statistical analysis tools and other intelligent techniques.

D.

The goal of data mining is the extraction of data.

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Questions 50

As a Group Management Accountant you have been asked to explain the different types of change currently taking place within a number of the Group's subsidiaries.

Select the appropriate type of change for each of the descriptions below:

Options:

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Questions 51

HHH intends to introduce a Balanced Scorecard to assist with its strategic policy formation and achievement of strategic plans. Which TWO of the following stakeholders are addressed by a Balanced Scorecard perspective?

Options:

A.

Shareholders

B.

National government

C.

Local government

D.

Managers

E.

Local residents

F.

Customers

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Questions 52

McKinsey saw culture as seven interconnected elements and described these in the '7S' model. Which of the following is NOT a 'hard' factor within the '7S' model?

Options:

A.

The way the Organization is structured and who reports to who.

B.

The way in which the Organization plans to gain a competitive advantage.

C.

The daily activities and procedures followed by staff.

D.

The core values of the Organization.

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Questions 53

HHH is a mobile telecommunications provider in Country D. HHH presently offers telephone and text services at a price per unit (a unit is defined as 1 minute or 160 text characters). It provides Internet connection from handsets at a fixed fee per month. Select the appropriate strategic response to each of the industry developments listed below.

Options:

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Questions 54

You are a Management Accountant working for an Organization that includes commitments to 'sustainability' in its mission statement.

 

Which THREE of the following are contributions that a Management Accountant can make to the achievement of this part of the Organization's mission statement?

Options:

A.

Integrated reporting of the triple bottom line of Profits, People and Planet.

B.

Measures of Organization's use of non-renewable resources and environmental emissions.

C.

Project evaluations that include the externalities as well as the cash costs.

D.

Ensuring the Organization adopts the lowest cost technologies and suppliers.

E.

Providing financial information with all non-recurring expenditures and incomes removed. 

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Questions 55

GGG is a manufacturer of four different components produced in four separate facilities. The Production Director has sufficient funds to modernise one of the facilities.  GGG's decision rule in these circumstances is that investment is permissible in either a 'Cash Cow' or a 'Star' but not a 'Dog' or a 'Problem Child?'. Which facility should be modernised?

Options:

A.

Facility A produces a component with a relative market share of 1:5. Its current market growth rate is 4.5%.

B.

Facility B produces a component with a relative market share of 1:4. Its current market growth rate is 9%.

C.

Facility C produces a component with a relative market share of 3:1. Its current market growth rate is 11%.

D.

Facility D produces a component with a relative market share of 1:6. Its current market growth rate is 10%.

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Questions 56

Which TWO of the following statements are NOT characteristics of a robust 'coaching climate'?

Options:

A.

Personal growth, team development and Organizational learning are integrated.

B.

Coaching is seen primarily as an opportunity to be proactive rather than reactive.

C.

People are able to engage in destructive confrontation.

D.

Time for reflection takes place only out of office hours.

E.

People are recognised and rewarded for sharing knowledge.

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Questions 57

Johnson. Scholes and Whittington described three criteria. 'Suitability, Feasibility and Acceptability' to evaluate potential strategies. Which of the following statements relate to the three criteria? Select ALL that apply.

Options:

A.

Concerned with the expected performance outcome.

B.

Concerned with whether the strategy addresses the circumstances in which an organisation is operating.

C.

Concerned with the ability of the business to renew itself.

D.

Concerned with the latest reported results

E.

Concerned with whether the strategy could be made to work in practice.

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Questions 58

ABC is an online bank which has just reported substantial trading losses. It has received advice from a leading business consultancy that it should implement the following two strategies:

1. Take advantage of its reputation and brand image by entering a new industry.

2. Update all its networks to fifth generation (5G) as soon as possible. Which TWO of the following strategies has ABC been advised to implement?

Options:

A.

Sustainable strategy

B.

Foundational strategy

C.

Consumer strategy

D.

Corporate strategy

E.

Ethical strategy

F.

Functional or operational strategy

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Questions 59

Which THREE of the following frameworks are used solely to evaluate the external environment of an Organization?

Options:

A.

PEST Analysis

B.

Porter's Five Forces Model

C.

Porter's Diamond

D.

Porter's Value Chain

E.

Kaplan and Norton's Balanced Scorecard

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Questions 60

Which of the following would be correct considerations when evaluating the Feasibility of a strategy? (Choose all that apply.)

Options:

A.

Will there be sufficient time to implement the strategy?

B.

Will the strategy exploit the core competencies of the business?

C.

Will the strategy maintain competitive advantage?

D.

Will customers object to the strategy?

E.

Will the business be able to deal with the responses of its competitors to the strategy?

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Questions 61

NNN is a logistics firm that contracts with online retailers (clients) to deliver parcels containing customers' purchases, to customers' home addresses. NNN holds inventory of the most frequently ordered products at its warehouses.

According to industry research, most clients require the contractors to deliver the customers their purchases soon after they place their order. They are not concerned with the environmental impact of the logistics process. They require very competitive delivery prices from their contractors.

Customer research reveals that households dislike being asked to stay at home for an entire day because logistics firms are unwilling to commit themselves to a precise delivery time. This problem has led to a small number of cases of customers arriving at the warehouses of logistics firms demanding to take their purchases away with them. Most households do not consider the environmental policies or performance of the firms they buy from.

The logistics industry is very competitive and NNN wants to protect its existing contracts and to win more. It needs to focus its resources on the 'things that must go right' in order for it to succeed.

Which THREE of the following are Critical Success Factors (CSFs) for NNN?

Options:

A.

Business processes that deliver to households at the promised time + or - 15 minutes.

B.

A shorter average time between receipt of an instruction from its client and delivery to the customer.

C.

Warehouses in areas of lowest feasible operating cost.

D.

A car park and waiting room for customers at each warehouse.

E.

A comprehensive policy on emissions and Corporate Social Responsibility (CSR).

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Questions 62

LMN is a fast food manufacturer that makes 'Ready-meals'.

Place the appropriate stage of the Value Chain against each of the activities below:

Options:

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Questions 63

Which of the following techniques is concerned with evaluating the interrelationships between the competitive moves of a set of competing organisations?

Options:

A.

Opportunity mapping

B.

Gamtheory

C.

Visioning

D.

Role playing

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Questions 64

JKL Plc manufactures and sells a range of consumer electronic products. it is organised into four strategic business units (SBU's), each responsible for a specific business segment. 

  

Which business segment would benefit most from a Build strategy?

Options:

A.

Personal Computer

B.

Tablet

C.

Smartphone

D.

Personal Music Player

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Questions 65

'Big Data' is defined as 'Data sets so large and complex that it becomes difficult to process using traditional data processing applications'. Which of the following is NOT a stage in the use of Big Data?

Options:

A.

Capture

B.

Storage

C.

Analysis

D.

Sharing

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Questions 66

YC is a government funded hospital specialising in degenerative hearing conditions YC is renowned for it's pioneering work resolving chronic ear problems and has, in the last year, conducted a record number of operations and achieved high levels of success. The excellent reputation of YC has led to high demand and a considerable strain on resources

Although last year the average cost per patient fell, and success rates far exceeded targets, overall spend increased significantly. YC hospital is expected to provide value for money (VFM). Which aspect of VFM has YC NOT managed to achieve in the last year?

Options:

A.

Excellence

B.

Effectiveness

C.

Economy

D.

Efficiency

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Questions 67

Company W manufactures marshmallows for sale to supermarkets across Europe. W follows a logical and formal approach to strategic planning. Which of the following are valid stages of such a rational strategic planning model? Select ALL that apply.

Options:

A.

360 degree feedback

B.

Strategic options

C.

Learning curve

D.

Trial and error

E.

Review and control

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Questions 68

Mendelow developed a matrix in which he characterised stakeholders by reference to their degree of power and level of interest.

Place the correct category against each of the classes of stakeholders.

Options:

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Questions 69

As a CIMA qualified Management Accountant working within a manufacturing company, you are subject to both CIMA's Code of Ethics and your company's Code of Business Conduct.

 

Which of the following statements are TRUE?

 

Select ALL that apply.

Options:

A.

Where there is a difference between CIMA's Code of Ethics and the company's Code of Business Conduct, CIMA's Code of Ethics takes priority.

B.

Both CIMA's Code of Ethics and the company's Code of Business Conduct include references to Confidentiality. Disclosure on public interest grounds is therefore prohibited.

C.

Both CIMA's Code of Ethics and the company's Code of Business Conduct must be based on a set of basic principles.

D.

Where there is a difference between CIMA's Code of Ethics and the company's Code of Business Conduct, the company's Code of Business Conduct takes priority.

E.

As a CIMA qualified Management Accountant you must follow CIMA's Code of Ethics.

F.

A company's Code of Business Conduct can be rules based.

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Questions 70

Which of the following is NOT one of the main principles contained within the UK Corporate Governance Code?

Options:

A.

Remuneration

B.

Leadership

C.

Disclosure

D.

Accountability

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Questions 71

You work as a Management Accountant for GHJ, a company that includes commitments to 'sustainability' in its mission statement.

Which THREE of the following are contributions that you, as Management Accountant, could make towards the achievement of this part of the company's mission statement? (Choose three.)

Options:

A.

Project evaluations that include the externalities as well as the cash costs.

B.

Providing financial information with all non-recurring expenditures and incomes removed.

C.

Ensuring the organization adopts the lowest cost technologies and suppliers.

D.

Integrated reporting of the triple bottom line of Profits, People and Planet.

E.

Measures of organization's use of non-renewable resources and environmental emissions.

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Questions 72

F is an entrepreneur who runs a chain of health food shops in Country M. There are no other similar health food shops operating in Country M and the chain has rapidly grown over the last three years. F wishes to continue to grow his chain of shops but is aware that he lacks the funds to enable him to grow at the pace which the market is demanding. He is also concerned that continued rapid growth will result in him losing control over the strong brand reputation and identity that he has built up for the chain of shops. 

Which of the following would be the most feasible strategy for F to adopt to continue to grow his business?

Options:

A.

Acquisition

B.

Joint venture

C.

Franchising

D.

Licensing

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Questions 73

University researchers want the government of Country Y to invest in the creation of a database of information about the lives of people who have lived in the country during the past 300 years. 

 

Population information is based on official registers of data about individual people. This data will include the person's name, the dates they were born, the names of their parents, the names of partners if they decide to marry, the names and dates of birth of their children and, finally, the person's date of death and cause of death. In the past this information was recorded on paper by hand, but today there are an increasing number of computerised databases that record this information. This will include data about the 58 million people alive in Country Y at the moment.

 

Additional data may come from government questionnaires that are circulated once every 10 years and completed by every household in Country Y all on the same day of that year. 

 

The system is intended to help the researchers analyse demographic change but it will also be useful to people who want to identify who their ancestors were and the links between families.

 

What THREE obstacles will the University researchers face in developing and implementing this system?

Options:

A.

This is a very large and expensive project for which the benefits will not be clear until it has been implemented.

B.

The data will be in many different forms and will be very hard to standardise and put into digital form.

C.

There may be resistance from members of the population to sharing this data and making it public.

D.

No database systems have been developed yet that are able to store, cross reference, search and report on this much data. 

E.

The individual data does not provide a comprehensive picture of the factors the researchers are interested in.

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Questions 74

Collaborative leadership is particularly useful in situations where "no one is in charge", where the issues or problems are so complex that no one person or entity has either the information or the power to change.

Which of the following would facilitate the role of a collaborative leader effectively?

Place 'Yes' or 'No' next to each Role.

Options:

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Questions 75

Kotter and Schlesinger identified six change styles. Which of the following situations would be better managed by a Negotiation and Agreement style?

Options:

A.

Where the proposed change will disadvantage a powerful group of employees.

B.

Where management prefers to force through the change quickly and against the interests of the staff.

C.

Where management requires the detailed technical knowledge of the staff affected to design the change.

D.

Where staff are positive about the benefits from the change but do not understand what management requires them to do.

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Questions 76

Select the label which best defines the periods of decline outlined in the situations presented below.

Options:

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Questions 77

A fresh-food packaging manufacturer has recently changed the design of its packaging in order to reduce the amount of non-recyclable material. Its immediate customer, a large fresh-food wholesaler, does not see the need for this re-design as it believes that it will adversely affect the storage of the fresh food. However, the final customer, a large supermaket chain, has expressed strong interest in the new packaging design, as the supermarket chain has strict Corporate Social Responsibility targets to achieve.

 

Which of the following statements most appropriately describes the situation outlined above, from the perspective of the fresh-food packaging manufacturer?

Options:

A.

Value Chain management

B.

Upstream supply chain management

C.

Downstream supply chain management

D.

Pull supply chain management

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Questions 78

Company MM is wanting to build an out of town shopping complex. This will be located near a busy road which is surrounded by housing estates. MM has yet to obtain planning permission. It recognizes that unless it takes action, the local residents will object to MM's plans. As the Publicity Manager you have been asked to take over responsibility for Stakeholder Management.

Which of the following Stakeholder Management statements is NOT correct?

Options:

A.

Organizations will have a variety of stakeholders each with differing attitudes to risk which can cause conflict.

B.

Pressure groups have an interest in matters of public policy, but do not want to control the workings of government.

C.

Stakeholder management is made more complicated for an Organization when individuals belong to more than one stakeholder group.

D.

In measuring the satisfaction of stakeholder interests, Organizations should only focus on quantitative matters.

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Questions 79

Mission statements set out the purpose of an Organization to a range of stakeholders who have an interest in what the Organization does. As an employee, you have been asked to assess the effectiveness of your Organization's mission statement.

 

Which of the following would NOT help the effectiveness of a mission statement?

Options:

A.

Mission statements should be specific enough to impact Organizational behaviour.

B.

Mission statements should communicate the Organization's distinctive advantages.

C.

Mission statements should be flexible, realistic and attainable.

D.

Mission statements should be aspirational and capture the imagination of stakeholders. 

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Questions 80

CCC is a software design company. The Board of CCC has always openly encouraged partnerships with a wide range of designers and other organizations in its industry in order to continually develop and enhance the services it offers and to utilize the expertise and knowledge of a range of individuals and organizations. CCC's staff have also been highly creative and innovative in the design services they provide. CCC regularly analyses and keeps up to date with changes in the environment in which it operates. CCC operates a sophisticated website to promote its services and keep in touch with its service users.

Which TWO of the following attributes of a change adept organization, as defined by Kanter, has CCC demonstrated? (Choose two.)

Options:

A.

Imagination to innovate

B.

Continual service development

C.

Openness to collaborate

D.

Environmental awareness

E.

Sophisticated systems

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Questions 81

RRR is a state-funded hospital serving a major city. It is under political pressure to reduce the waiting times of patients requiring surgical operations who need to stay at the hospital for several nights. The doctors blame a lack of bed spaces and are calling for more investment in extra beds.

 

You have been conducting some research into the problem and have discovered the following problems affecting the utilisation of the existing beds at RRR:

 

   • many patients stay extra nights due to lack of communication with the health professionals needed to monitor the patients at home

   • beds are left empty each day when patients miss their admission date but there are no processes to inform other patients to offer them the space

   • patients are admitted on days when there are no spaces available on the special equipment needed to treat their particular condition

 

Which THREE  linkages between Primary Activities in the Value Chain of RRR need to be improved to provide extra bed spaces at RRR?

Options:

A.

Between outbound logistics and service.

B.

Between inbound logistics and marketing and sales.

C.

Between inbound logistics and operations.

D.

Between inbound logistics and outbound logistics.

E.

Between inbound logistics and technology development.

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Questions 82

Ansoff has provided a product/market growth matrix which denotes possible strategic directions that an organization can follow.

Which of the following statements correctly describe the strategic options generated by the matrix? (Choose all that apply.)

Options:

A.

Diversification using new products in new markets.

B.

Product development using new products in new markets.

C.

Market development using existing products in new markets.

D.

Market penetration using existing products within existing markets.

E.

Market penetration using existing products in new markets.

F.

Market penetration using new products within existing markets.

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Questions 83

McKinsey's 7-S' model illustrates the complexity of factors that can influence organisational change Which TWO of the following statements are incorrect?

To make progress in one'S' you need to achieve success in the other 'Ss'

Options:

A.

'Shared Values' are sometimes also described as 'Superordinate Goals'

B.

All 7-S' factors vary in importance.

C.

The model intentionally has no starting point.

D.

The model features 3 'soft' factors, all of which are quantifiable

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Questions 84

M has been appointed as an external change agent to lead and implement a large scale re-structuring strategy which is being undertaken by a large bank. M has been appointed due to his extensive experience in a wide range of organizational re-structuring programmes. This re-structuring strategy will involve a large number of redundancies and the implementation of a new organization-wide management reporting system. M will need to work with staff from all departments and levels of the organization. The Board of Directors of the bank believes that an external change agent will bring more benefits to the change process than using an internal change agent.

Which of the following are the most likely benefits that could be achieved by the bank by appointing an external change agent to lead and implement the re-structuring strategy? (Choose all that apply.)

Options:

A.

The change process should be less costly if an external change agent is appointed.

B.

The bank can exploit the specialist expertise of the external change agent.

C.

As a dedicated resource, the external change agent can give more time to the change process.

D.

The external change agent will be more objective in decision-making than an internal change agent.

E.

The external change agent will have better relationships with the bank employees than an internal change agent.

F.

The speed of delivery of the change process will be quicker when using an external change agent.

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Exam Code: E3
Exam Name: E3 Strategic Management
Last Update: May 14, 2024
Questions: 280
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