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CInP Sample Questions Answers

Questions 4

Colloquially, the Front End of Innovation is referred to as Innovation’s First Mile.

Select one correct answer from the list:

Options:

A.

Innovation’s First Mile

B.

Innovation’s Roadmap

C.

Innovation’s Long Road

D.

Innovation’s Last Mile

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Questions 5

Design Thinking forces us to "think like a designer" in that it has us constantly in search of better insights.

Select one correct answer from the list:

Options:

A.

More creative ideas

B.

Design solutions

C.

Better insights

D.

New patterns

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Questions 6

In the long run, what is more expensive than innovating?

Select one correct answer from the list:

Options:

A.

Not controlling your costs

B.

Issuing stockholder dividends that are too large

C.

Not innovating

D.

Marketing too many brands

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Questions 7

The third step in the GInI Breakthrough Innovation Method—Oblique Examination—involves both divergent and convergent processes.

Select one correct answer from the list:

Options:

A.

Fast / slow

B.

Divergent / convergent

C.

Problem / solution

D.

Internal / external

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Questions 8

Coming out of a brainstorming session, a group should carry forward a wide-ranging selection of ideas for subsequent evaluation and potential prototyping. This ensures they preserve the full breadth of concepts they generated and do not revert back to the obvious "safe" choices.

Select one correct answer from the list:

Options:

A.

Get too carried away with crazy, radical ideas

B.

Get too far away from who the business is

C.

Revert back to the blue sky dreaming that so many of them are prone to

D.

Revert back to the obvious "safe" choices

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Questions 9

According to Peter Drucker, in order for something to qualify as a true business innovation, it must simultaneously be what?

Select one correct answer from the list

Options:

A.

Interesting, cost-effective, and full-featured.

B.

Alluring, luxurious, and well-packaged.

C.

Desirable, viable, and feasible.

D.

Enviable, robust, and capable.

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Questions 10

________________ are prototypes intended to convey the appearance of a particular artifact, even though they may not have the functionality of said artifact.

Select one correct answer from the list

Options:

A.

Looks-Like Prototypes

B.

Works-Like Prototypes

C.

Feels-Like Prototypes

D.

Sounds-Like Prototypes

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Questions 11

The three phases of Innovation Projects is a concept used to categorize __________ within specific phases of an innovation project.

Select one correct answer from the list

Options:

A.

the level of risk incurred

B.

the types of work to be done

C.

the types of insight needed

D.

the amount of cost incurred

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Questions 12

Design Thinking ask 3 fundamental questions about each proposed solution. The first of these - the Human element - asks what?

Select one correct answer from the list

Options:

A.

Is it acceptable to our managers?

B.

Is it viable to the business?

C.

Is it desirable to users?

D.

Is it feasible technologically?

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Questions 13

Customer Experience Innovation involves ______ to produce a greater sense of value by those encountering it.

Select one correct answer from the list:

Options:

A.

The staging of a purposefully-designed and orchestrated new customer experience.

B.

The delivery of a new product that delivers a much better product experience.

C.

The use of marketing to tell the world yours is a much better experience.

D.

The delivery of a new service that delivers a much better service experience.

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Questions 14

In a good Innovation Team, all of the members will have what?

Select one correct answer from the list

Options:

A.

A desire to have lots of fun.

B.

A willingness to go to work each day and do their job.

C.

A clear sense of their own priorities.

D.

Skin in the game - a commitment to the team's purpose.

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Questions 15

Innovation is defined as doing something in a new or novel way that delivers more value and/or better experiences to customers and markets.

Select one correct answer from the list:

Options:

A.

Better branding and/or better advertising

B.

More value and/or better experiences

C.

Lower prices and/or easier access

D.

Newer technology and/or more features

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Questions 16

The fourth step for projects in the Back End is for teams to undertake the formal design and development work required to have a final design for the offering. For a product, this involves an engineering design that is consistently manufacturable and yields a product capable of delivering on the Design and Innovation Intents set for it.

Select one correct answer from the list:

Options:

A.

Manufacturing ready and yields a product capable of satisfying customers

B.

Easy to manufacture and assemble, and yields a product customers are very happy with

C.

Consistently manufacturable and yields a product capable of delivering on the Design and Innovation Intents set for it

D.

Manufacturable within quality limits and yields a product that meets all of its specifications

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Questions 17

With experience, Project Leaders learn to structure the work of their projects to ensure the necessary actions are taken to follow a good innovation process.

Select one correct answer from the list:

Options:

A.

manage each detail of the work their team does

B.

cast a compelling vision

C.

structure the work of their projects

D.

recruit very capable people

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Questions 18

Design Methods can be broadly grouped into four categories. The first of these is what?

Select one correct answer from the list

Options:

A.

Observe

B.

Experiment

C.

Question

D.

Study

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Questions 19

Innovation is an acquirable mentality and skillset.

Select one correct answer from the list:

Options:

A.

in-born

B.

extremely common

C.

extremely rare

D.

acquirable

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Questions 20

When the third step in the GInI Breakthrough Innovation Method - Oblique Examination - is used to address the problem space, it begins with one fundamental question, namely ______.

Select one correct answer from the list:

Options:

A.

What new idea is the market really excited about, and thus what new experience is it seeking, along with how that experience transcends all current experiences.

B.

What opportunity is the market unaware of, and thus what new innovation will it embrace, along with what new "jobs" that innovation can do for them.

C.

What problem is the market needing to be solved, and thus what value, experience, or other outcome is it seeking, along with what "jobs" are needed to achieve that outcome.

D.

What new technology is the market wanting to employ, and thus what breakthrough new product is it seeking, along with what "jobs" that product needs to accommodate.

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Questions 21

Problem Reframing forces us to "start at the beginning" by exploring hypotheses.

Select one correct answer from the list:

Options:

A.

Stating Design Principles

B.

Brainstorming solutions

C.

Exploring hypotheses

D.

Prototyping new ideas

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Questions 22

Having a proposed new innovation fail is acceptable so long as the Innovation Team is able—through various "stress-test" business experiments—to force it to fail early on, rather than at the Eleventh Hour, so that the team avoids unnecessarily wasting resources.

Select one correct answer from the list:

Options:

A.

convince the business to move forward with it anyway

B.

justify why they pursued the concept in the first place

C.

force it to fail early on, rather than at the Eleventh Hour

D.

eventually get it to work

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Questions 23

Because "The Planner" will coordinate the production and delivery of a new offering, they are usually best suited for which phase of innovation work?

Select one correct answer from the list:

Options:

A.

The Back End

B.

The Front End

C.

The Mid Zone

D.

All phases

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Questions 24

Breakthrough Innovation is characterized by completely new offerings within existing categories that substantially raise the bar on the value or experience delivered.

Select one correct answer from the list:

Options:

A.

Substantially increase the brand value associated with them

B.

Substantially raise the bar on the level of competitiveness they offer

C.

Substantially lowers the cost of doing business

D.

Substantially raise the bar on the value or experience delivered

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Questions 25

The title "Intrapreneur" first appeared in a 1978 paper by Gifford and Elizabeth Pinchot, who defined an Intrapreneur as dreamers who do.

Select one correct answer from the list:

Options:

A.

Tinkerers who believe

B.

Winners who dream

C.

Creatives who act

D.

Dreamers who do

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Questions 26

Design Research focuses on the interactions between people and things so that we can better understand the interfaces between them and how they are used, and thus design our offerings to optimize the user experience.

Select one correct answer from the list:

Options:

A.

The interactions between people and things

B.

The interactions between different things

C.

The interactions between different people

D.

How things that people never see operate in the background

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Questions 27

In order to gain insights from the research we undertake and the observations we make, we have to distill down all of that information to figure out what the information is trying to tell us.

Select one correct answer from the list:

Options:

A.

Figure out what the information is trying to tell us

B.

Figure out why the pieces of information do not match one another

C.

Have far less information

D.

Determine what other information we need

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Questions 28

In selecting new ideas in Stage 3 of the GInI InMS, the organization must make every effort possible to use real data in their decision-making, as this forces them to accept reality as it really is.

Select one correct answer from the list:

Options:

A.

Make fiscally conservative assumptions

B.

Accept reality as it really is

C.

Fall back on statistics, which they can easily frame to their needs

D.

Choose whichever ideas they feel will sell the most

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Questions 29

In the overall E&S Process, there may be any number of what feeding into the Level 2 stream of evaluations and selections?

Select one correct answer from the list

Options:

A.

Super special innovation initiatives.

B.

Different Level 0 streams.

C.

Secret skunkworks campaigns.

D.

Different Level 1 streams.

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Questions 30

In the fourth step of the GInI Breakthrough Innovation Method—Synthesis & Capture—teams will generate as many new value models as makes sense for the situation. They can then use preliminary filtering to select the most promising models to move forward with.

Select one correct answer from the list:

Options:

A.

Select the most technologically-exciting models to move forward with

B.

Select new models to move forward with that will ensure they are as good as their competitors

C.

Select the most promising models to move forward with

D.

Eliminate all but the most certain-to-be-approved models

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Questions 31

Subject Matter Expert Platforms are a lighter approach to Open Innovation where engagements are curated with SMEs, thus allowing a business to gain access to a wide variety of insights and learn critical information about a particular industry, market, technology, or business process.

Select one correct answer from the list:

Options:

A.

Subject Matter Expert Platforms

B.

Crowdsourcing Platforms

C.

Open Innovation Brokerage Platforms

D.

Cross-Industry Lateral Innovation Panels

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Questions 32

Since each Mechanism of Engagement will resonate with a different audience in the business, a portfolio approach to their use allows a program to maximize its overall engagement, while also benefiting from what?

Select one correct answer from the list:

Options:

A.

A variety of languages

B.

A diversity of personalities, styles, perspectives, and capabilities

C.

A breadth of different demographics

D.

A range of intellectual capacities

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Questions 33

Incentives are used for what purpose?

Select one correct answer from the list:

Options:

A.

To pressure and coerce people into engaging in the innovation program.

B.

To encourage people to engage in the innovation program in the first place.

C.

To force people to engage in the innovation program even if they do not want to.

D.

To reward people for having engaged in the innovation program.

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Questions 34

In the Mid Zone of an innovation project, being able to develop a compelling business case for an opportunity with an accurate financial and strategic picture of it is important because such business cases get used by businesses for what?

Select one correct answer from the list:

Options:

A.

Their strategic priority decision making—whether to continue investing in innovation or not

B.

Their proceed/pivot decision gating—whether or not to believe the data the team is presenting

C.

Their operational decision making—whether to launch the new innovation in one market versus a different one

D.

Their go/no-go decision gating—whether or not to move forward with executing the project

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Questions 35

Qualitative studies are generally conducted in one of two ways—either online or as fieldwork. The latter involves going out into the field and talking to certain types of people, often when they are engaged in a particular experience of interest.

Select one correct answer from the list:

Options:

A.

Going out into the field and talking to certain types of people, often when they are engaged in a particular experience of interest

B.

Going out into the field and taking pictures of random subjects doing random things

C.

Going door-to-door to conduct user surveys

D.

Setting up kiosks that ask people to answer a survey on the spot

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Questions 36

_____________ people make for good Innovation Team members because they love to constantly experience new people, places, and things.

Select one correct answer from the list

Options:

A.

Very secure

B.

Lonely

C.

Inherently brilliant

D.

Highly experiential

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Questions 37

In Stage 5 of the GInI InMS, the purpose of a Pilot is to provide a final grand opportunity for commercial validation of the concept, allowing the business to develop greater confidence that its hypothesis and solution were both valid, and thus the offering will be capable of scaling to its full expected potential.

Select one correct answer from the list:

Options:

A.

Its problem statement and solution statement were both valid, and thus the offering will be better than its competitors’ offerings

B.

Its postulates and concepts were both valid, and thus the offering will realize substantial media buzz

C.

Its theories and ideas were both valid, and thus the offering will be liked by its customers

D.

Its hypothesis and solution were both valid, and thus the offering will be capable of scaling to its full expected potential

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Questions 38

Throughout Stage 4 of the GInI InMS, the organization will have many opportunities for feedback loops, where their learnings help them to either reinforce, redirect, or kill each project.

Select one correct answer from the list:

Options:

A.

Reinforce, redirect, or kill

B.

Reimagine, renew, or accelerate

C.

Reinstate, refocus, or ignore

D.

Remove, restore, or monitor

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Questions 39

In order to manage the different stakeholders to a given Innovation Project, the Project Leader must figure out what each stakeholder’s motivations are, and how to thereby leverage those to achieve, overall, what needs to be accomplished.

Select one correct answer from the list:

Options:

A.

Thoughts

B.

Motivations

C.

Favorite things

D.

Breaking points

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Questions 40

Cross-Industry Lateral Innovation Panels are private groups of businesses from different industries who from time to time host panel sessions together where each business sends one or more leaders to engage with peers on the panel for the purpose of cross-pollinating ideas with one another. This tends to produce highly lateral thinking around different ways of doing things—aka lateral approaches. These individuals then return to their respective organizations and use their new insights as fresh fodder for the Innovation Funnel.

Select one correct answer from the list:

Options:

A.

Super-Industry Horizontal Thinking Labs

B.

Intra-Industry Lateral Thinking Teams

C.

Cross-Industry Lateral Innovation Panels

D.

Extra-Industry Horizontal Innovation Forums

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Questions 41

First-Level E&S Teams do two key things that are critical to driving the business' InMS. The second of these is to drive and facilitate __________ for choosing those ideas and opportunities that will ultimately be converted into new innovation projects.

Select one correct answer from the list

Options:

A.

the predictive analytics

B.

the coin toss process

C.

the selection process

D.

the evaluation process

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Questions 42

Context in the GInI Breakthrough Innovation Method (the first step) gives a team a clear center point to focus on and boundaries in which to channel their efforts toward a particular outcome.

Select one correct answer from the list:

Options:

A.

A clear center point to focus on and boundaries in which to channel their efforts

B.

A clear sense of purpose to drive toward, and no boundaries to worry about—so that they achieve maximum creativity

C.

A head start in coming up with breakthrough solutions

D.

An inner goal to concentrate on and an outer bounds to stay clear of

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Questions 43

For projects in the Back End, once a pilot demonstrates the commercial viability of the offering, the effort is passed on to the next stage, where it is ramped up to full-scale capacity via various capital investments.

Select one correct answer from the list:

Options:

A.

Scaled back to fit market demand

B.

Allowed to continue running in pilot mode

C.

Reconsidered by the business’ head decision-makers

D.

Ramped up to full-scale capacity

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Exam Code: CInP
Exam Name: Certified Innovation Professional (CInP)
Last Update: Jul 28, 2025
Questions: 144
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