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Marketing-Cloud-Developer FAQs
The exam validates skills in developing custom solutions for Marketing Cloud Engagement, including AMPscript, SSJS, SQL, and API integrations. It’s designed for developers with 1+ years of experience building personalized marketing assets like emails and landing pages for enterprise campaigns.
Practice coding dynamic email content and CloudPages using AMPscript and SSJS in a Marketing Cloud trial org. Study Trailhead’s Salesforce Marketing Cloud Engagement Developer module and use practice test to master scripting scenarios like dynamic content blocks.
The certification qualifies candidates for roles like Salesforce Marketing Cloud Engagement Developer, showcasing expertise in automating and personalizing multi-channel campaigns. It’s valued in industries like retail and e-commerce, where certified professionals can boost lead conversion rates by up to 72%.
Earning the Marketing Cloud Developer certification opens doors to key technical roles. The most direct path is a Marketing Cloud Developer position. With experience, this leads to senior roles like Technical Architect. The skills are also perfect for broader jobs like Marketing Automation Engineer.
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Salesforce Certified Marketing Cloud Developer (SP25) Questions and Answers
A sendable data extension with a text field named 'Balance' contains the value S6.96 fora particular record. The following AMPscript statement is included in an email:
IF (Balance > 6.00) THEN
SET @Result = 'Balance is more than $6.00
ENDIF
Why would this IF statement yield unintended results?
Northern Trail Outfitters (NTO) wants to prevent competitors fromreceiving a coupon email. They also want to capture email addresses of competitors who are included in the targeted audience.
Which feature could NTO use to prevent the coupon from being sent and report the email addresses skipped?
A developer receives Error Code 5 when performing a SOAP API call. The error states: "Cannot Perform 'Post' on objects of type 'SentEvent'".
What could be the issue?
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