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AD0-E406 dumps questions answers

Adobe AD0-E406 Dumps

Exam Code:
AD0-E406
Exam Name:
Adobe Target Business Practitioner Expert
Last Update: Apr 26, 2024
68 Questions
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Adobe Target Business Practitioner Expert Questions and Answers

Questions 1

A company has been using Adobe Anal/tics for thtee years to monitor website Key Performance Indicators (KPI) and is now considering using Adobe Target to report on activities.

In which two cases should an Adobe Target Business Practitioner suggest utilizing Adobe Analytics as the reporting source for Target activities? (Choose two.)

Options:

A.

If the existing Adobe Analytics implementation already collects all the required data

B.

When it is mandatory to have a single source of data

C.

If the main requirement is to be able to collect data in real-time

D.

If an Adobe Target "clicked an element" success metric is required

Questions 2

The optimization team at an e-commerce company recently learned that if the company does not sell a large proportion of its discontinued products, the company will incur an accounting charge that will materially affect the company's quarterly earnings.

The discontinued products are sold at a discount on a separate website and domain that currently do not have Adobe Analytics or Adobe Target. The e-commerce website does have Adobe Analytics and Adobe Target.

The optimization team decides to run an experiment to promote the discontinued products website. They add a "SALE1' link to the e-commerce website's main navigation. The "SALE* link also links to the discontinued products website.

The optimization team wants to use an A/B test to see if adding this new link to the e-commerce site's main navigation causes visitors to visit the discontinued products website.

What should be the goal of the A/B test on the main website?

Options:

A.

Increase Revenue Per Visitor (RPV).

B.

Increase 'SALE" link clicks.

C.

Increase Thank You pages visited.

Questions 3

An e-commerce company has important information for customers and will use a pop-up notification to convey this information immediately after a user register. However, there is concern a pop-will be annoying to the customer.

Which KPI can be determined if there is a negative impact from the pop-up?

Options:

A.

Exit rate

B.

Clicks on the pop-up

C.

Bounce rate